---
name: campaign-plan
slug: campaign-plan
score: 51
rubric: 1.0
provenance: anthropic
publisher: Anthropic
license: MIT
capability: read-only
canonical: https://top-agent-skills.com/skill/campaign-plan
---

# campaign-plan

Launch-ready campaign brief in one pass. Calendar, channels, metrics included.

## Install

### Claude Code

```bash
claude plugin install marketing
```

### Cursor

Copy the campaign-plan folder from the marketing plugin into .cursor/skills/

### Codex CLI

Copy the campaign-plan folder into ~/.codex/skills/

### Gemini CLI

Copy the campaign-plan folder into ~/.gemini/skills/

### Antigravity IDE

Pre-installed in the Antigravity awesome-skills bundle.

### Claude.ai (web app)

Settings → Features → Upload skill (download from anthropics/skills).

### Claude API

POST /v1/skills with the skill folder zipped.

## Best for

Product launches, lead-gen pushes, awareness campaigns — anything that needs a structured plan.


## About

Generate a full campaign brief with objectives, audience, messaging, channel strategy, content calendar and success metrics.

## Compatibility

claude-code, claude-ai, antigravity

## Metadata

- Categories: marketing-growth
- Tags: Campaign, Planning, Strategy
- Setup time: 1 min
- Complexity: Low
- Last update: 2026-05-15
- Verified: 2026-05-31
- Source: https://github.com/anthropics/skills/tree/main/plugins/marketing


---

_Indexed by Top Agent Skills. Score breakdown: https://top-agent-skills.com/about/methodology_